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Established in 1998, The FAB Awards is an international awards programme focused on food and beverage brands.〔("The FAB Awards", About, June 5, 2013 )〕 Some of the brands that have won the FAB Award include McDonald's, Coca-Cola, Skittles, James Ready Beer, Heineken and Arla Foods. Agencies that have previously won the FAB plate include BBDO, JWT, Leo Burnett, DDB, McCann Erickson, Razorfish, TBWA, Ogilvy & Mather, Lewis Moberly, Design Bridge, Pearlfisher, Landor, Turner Duckworth and Williams Murray Hamm. == Categories == Here are the various categories an entrant can submit their work into:〔("The FAB Awards", Categories, June 5, 2013 )〕 1. Retailers * restaurants * hotels * bars and clubs * grocery outlets * off licences * convenience stores * petrol stations 2. Health Foods * low calorie foods * low fat foods * organic foods * slimming products * sweeteners * energy drinks * vitamin and mineral supplements * lowered cholesterol products 3. Dairy Products * eggs * butter * margarine and other spreads * cheese * cream and crackers * milk * flavoured milk * milk shakes * milk desserts * yoghurts * ice cream 4. Baking & Sweet Foods * biscuits and cakes * bread * breakfast cereals * crispbread * rolls * flour and other baking products * desserts * jam * honey * peanut butter etc. * sugars and syrups 5. Savoury Foods * meat * fish * seafood * pasta * pizza * rice * chilled and fresh delicatessen products * fresh, frozen, canned and dried fruit and vegetables * mayonnaise * vinegar and dressing * oils * soups and sauces * baby foods 6. Alcoholic Drinks * beers * lager * cider * wines and champagnes * cocktails * fortified wines * wine and spirit coolers 7. Non-alcoholic Drinks * coffee * tea * drinking chocolate * malted drinks * mineral water * still and carbonated soft drinks * fruit and vegetable drinks 8. Confectionery And Snacks * sweet * savoury bars * bag snacks (inc. nuts, crisps, dried fruits etc.) 9. Pet Foods 10. Sponsorship Idents / Other Sponsorship 11. Environmental * Green * Organic 12. Special 13. Photography Media * Ambient Media * Best Use Of Media * Best Use Of Technology * Branded Content * Branded Entertainment * Branded Identity * Brand Redesign * Charitable Causes * Collateral & POS * Direct Marketing * Experiential Campaigns * Guerrilla Marketing * Integrated Campaigns * Logo Design * Mobile * Online Advertising * Packaging Design * Photography * Poster & OOH * Press * Radio * Retail Interiors/ Environment * Sales Promotion * Social Media & Social Business * TV & Cinema Advertising * User Generated Content * Virals * Websites * Web Banners 抄文引用元・出典: フリー百科事典『 ウィキペディア（Wikipedia）』 ■ウィキペディアで「The FAB Awards」の詳細全文を読む スポンサード リンク
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